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Here’s What’s Missing From Your Nonprofit’s Social Strategy

When you Google the American Cancer Society (ACS), the second organic listing is for the nonprofit’s Facebook page. When you click on the first listing— American Cancer’s website— and navigate to opportunities to get involved, Facebook fundraisers are placed front-and-center. In fact, these fundraisers are listed as an opportunity to “make the most impact.” ACS […]

How to Effectively Market Your Upcoming Fundraiser: 4 Tips

Imagine your most perfectly-planned fundraiser. You’re all set with the most desirable auction items, most engaging entertainment, or the catchiest campaign slogan. With all the details squared away, you can just sit back, relax, and watch the funding come flowing in, right?  Not so fast. In order to rake in the donations and meet your […]